My Email Marketing Resolutions For 2010

I know it’s predictable but it’s so appealing to use the start of a new calendar year to vow to make improvements, so here goes!
In  :
I’m gonna send more emails.

Add more emails to my AR sequence and
Send more broadcast emails too.

I’m gonna survey my list and find out what they want this year.
I’m gonna [...]

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Is It All Really Random?

“The Drunkard’s Walk” by Mlodinow: I know a lot more about the history of mathematics now and a bit about how we misunderstand probability. I think this will really help me make better decisions.

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When To Pay To Build Your Email List

You know you’ve got a product or service the world needs – you just need to find your 1,000 raving fans, right?
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With the millions (billions?) searching Google everyday, you figure there must be a thousand or so who would jump at the chance to be on your list… you just have to find them and [...]

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Perfecting Your Email Marketing

There’s no better time to start using email in your marketing efforts than… NOW
Before you can worry about which style works best for your list or when’s the best time to email your prospects, you have to just get started
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But once you’ve got a few messages in your AutoResponder series and a few people [...]

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Boost Click Thrus With Freebies?

So, you got into the IN box and got their attention – congrats!
But what you do now that they’re looking at your lovingly written email determines if it’s all worth it or not.
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There are two schools of thought on email content.
One says the click thru to a “money page” is the only way to make [...]

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